Publisher to Word, without the picture-of-a-page trick

Here's a dirty secret of the file conversion business: a lot of "Publisher to Word" converters don't convert anything. They render each page to an image and paste the images into a .docx. It opens in Word, it looks right, and the first time you try to fix a typo you discover you can't. The text isn't text. It's a photograph of text.

We used to be partly guilty of this ourselves. When our engine couldn't do better, the fallback produced exactly that kind of file. It "worked," in the way a vending machine sandwich is "food."

The new engine does it properly.

What a real conversion looks like

When you convert to Word with us now, the engine reads your .pub file and rebuilds it as a genuine Word document. Every text box in your original becomes a text box in Word, anchored at the same spot on the page, with the same font, size, color, and alignment. Tables become Word tables you can click into. Images are embedded at their correct position and size.

Open the result and it behaves the way you'd hope. Fix the typo. Change the date on the flyer. Select a paragraph and make it bigger. It's your document again, not a fossil of it.

The honest part

Word and Publisher disagree about what a document is. Publisher thinks in free-floating objects on a page; Word thinks in a river of text that flows from margin to margin. We bridge that by using Word's text boxes and anchors, which keeps the layout faithful. The trade-off is that your converted file feels like a Publisher document living in Word: lots of positioned boxes, rather than one continuous flowing story.

For flyers, certificates, menus, and newsletters, that's exactly what you want. The layout is the point. If what you actually want is the text of your document to reuse somewhere else, that works too: select all, copy, paste. It's real text now, so you can.

A few things to know:

  • If a font isn't installed on your machine, Word substitutes its closest match and keeps going. The layout holds; letters may look slightly different.
  • WordArt comes through as an image of the effect, so it looks right but isn't re-editable as WordArt.
  • Very old or damaged files sometimes defeat the engine. When that happens we quietly fall back to older methods so you still get a usable file, and the failure gets logged so we can fix the underlying cause.

When to pick Word vs. the other formats

Pick PDF when the document is finished and just needs to be seen or printed. Pick Word when someone needs to change the words next week and lives in Microsoft Office. Pick IDML (covered in last week's post) when you're moving your design work to Affinity or InDesign for good.

Word is our most popular conversion, which surprised us at first. It shouldn't have. Nobody's nostalgic for .pub as a format. They just want to keep editing what they made.

Try it with one of yours. The preview is free, no account, and we delete your file as soon as you're done.